Modern marketing requires speed, personalization, and data-driven insights, but marketers are being held back by content bottlenecks, manual workflows, and data overload.

Leveraging AI in marketing helps you eliminate these roadblocks, personalize content at scale, connect deeper with audiences, turn data into actionable intelligence, and automate parts of your role in countless different ways.

AI for Marketing cuts through the hype with step-by-step, implementation-focused workflows designed for immediate impact. We include everything you need to know, then dive into high-value AI strategies and tools that successful marketers are using today.

What you’ll gain from this course:

• Generate visual concepts instantly: Learn workflows to rapidly create and refine visual ideas for ads, social media, and landing pages, so you can test more creative approaches faster.
• Maintain brand consistency effortlessly: Master techniques to apply a consistent visual style across all your marketing assets, ensuring a cohesive brand presence without manual design work.
• Automate personalized outreach at scale: Build systems that automatically research prospects and draft tailored outreach emails, so you can reach significantly more leads with relevant messaging.
• Craft hyper-personalized customer journeys: Move past basic segmentation by using AI to understand customer data deeply, enabling truly relevant experiences that boost engagement and loyalty.
• Unlock strategic insights from data: Go beyond surface-level metrics by using AI to quickly analyze complex marketing data that helps you reveal hidden patterns and make smarter, faster strategic decisions.
• Amplify your creative potential: Leverage AI as a powerful brainstorming partner to generate diverse campaign concepts and ad variations, so you can break through creative blocks and produce more innovative work.
• Master communication with marketing AI: Learn specific prompting techniques to consistently get effective, brand-aligned results from AI tools, saving time and improving the quality of AI-assisted outputs.
• Implement AI responsibly and ethically: Understand the critical ethical considerations—data privacy, bias, transparency—so you can innovate with confidence and build customer trust.

Step into the future of marketing — equipped with the AI skills to lead campaigns, drive growth, and reclaim your strategic focus.

Enroll in this course and earn your AI for Marketing certificate

Skills you'll gain:

Marketing
Personalization
Automation
Segmentation
Prompting
Branding
Outreach
Analytics
Ideation
Ethics

ChatGPT

Gamma

Lindy AI

Testimonials:

The AI for coding course at Rundown AI University 20x'd my output as a software developer without me having to figure everything out myself. Their other courses on writing, email marketing, and various AI applications were equally valuable. I'm grateful to be part of this community that teaches both the power and practical limitations of AI.

~ Nourin (AI Engineer)

The new RU platform looks great—much more modern and easier to use. The direction of the new niche courses feels far more relevant to where AI’s actually being used day-to-day. The consulting one in particular stood out and feels spot-on.

~ James Wheable

This is great for anyone interested in AI — no technical knowledge needed. I highly recommend it and am currently preparing to take the exam for certification.

Joseph Lacovara

Thanks for the fantastic lessons you guys have here on your AI university website. I just started at a new company, working on designing and developing the front end of a Healthcare webportal, and am already outperforming their expectations.

Reid Manning

The Rundown opened up my eyes to what's possible with AI. Going into it I only tinkered on a couple AI tools but didn't actually use them in my work — and after only a couple days of learning. I created an AI agent that responds to my emails n my behalf. Game changer for my business.

Wouter Teunissen

With both overviews and deep dives in every direction AI, there's no better way to stay relevant and on top of the best ways to implement these new technologies into our lives. If you have specific questions, or are looking for networking opportunities. The Rundown is the place to be.

Blake Moore

“After finishing the Marketing track, I stopped guessing. Our campaigns now start with data, not assumptions—and we’ve cut our trial-and-error costs in half because of it.”

“This course helped me walk into strategy meetings with insight instead of instinct. That shift alone changed how my team sees me.”

“What stood out most? The instructors didn’t oversell AI. They showed exactly where it fits—and where human instinct still leads. That clarity reshaped how we build campaigns.”

“The templates alone changed how we plan. Our content calendar is now weeks ahead, not days. Launches feel calm. Predictable. Focused.”

“If you’re tired of guessing what might work, this course shows you how to test, learn, and lead—without hype.”

Instructors: Prof. Alvaro Cintas & Clintin Lyle Kruger